Customer Loyalty, Payment Processing Partnership Proves to be Hottest Technology at National Restaurant Association Show
AppSuite and BluePay combine to offer the first-ever 360° mobile marketing solution.
Chicago, IL – A technology solution aimed at simple, easy and effective customer loyalty and payment processing had restaurant owners and managers from around the world buzzing at the recently concluded National Restaurant Association show in Chicago.
AppSuite and BluePay, two power players who specialize in helping restaurants deliver efficient, smooth and impactful service to their customers, jointly presented their new mobile customer loyalty and payment processing solution at the show, which featured more than 70,000 operators.
Florida based-AppSuite (mobileappsuite.com), which builds branded loyalty mobile apps tailored to the needs of hospitality clients around the world, partnered with BluePay (bluepay.com ), a leading payment processor, to deliver their “360° of Mobile Marketing” program.
“Our booth never had a moment of down time during the NRA show as owners and operators were enthused by the opportunity to make customer loyalty easier for their guests by combining it with payments processing,” says AppSuite CEO Jim Daleen. “This one-of-a-kind solution will not only encourage more guests to join customer loyalty programs, it will make it more simple to redeem awards, which will encourage more return visits to our clients’ restaurants.
The mobile solution includes 1-to-1 marketing tools, restaurant gift cards, mobile offers, events, mobile ordering capabilities, and social media in a “frictionless” process to increase restaurant profits and boost customer satisfaction.
The cornerstone of the new mobile marketing solution is the seamless integration between the iPad Loyalty Manager mobile app and the mobile payment processing network.
“This is the right solution at the right time. Customer loyalty and payment processing becomes as simple as the swipe of a card, which benefits diners and the efficiency of restaurant operations,” says Kristen Gramigna, Chief Marketing Officer of the credit card processor. BluePay serves thousands of restaurants around the United States.
“The feedback from the National Association Restaurant show was confirmation that our partnership with AppSuite brings a unique and dynamic opportunity to help business owners increase their revenues and maximize customer satisfaction,” she adds.
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AppSuite uses innovative loyalty tactics and a deep understanding of what drives repeat customer purchasing to impact your bottom line and cultivate a loyal following of raving fans. AppSuite works closely with a customer advisory board, made up of various restaurant owners and marketing executives. We use our successful technology track record as entrepreneurs to define and develop our world-class customer loyalty program.
BluePay partners with local and global merchants to make accepting credit cards, electronic checks, and other payment options simple and fast. We provide the highest level of data security in the industry, ensuring that our merchants never have to worry about compromised card information. We offer a variety of mobile credit card processing options to scale with the distinctive business plans of our clients. BluePay is a full-service Tier 1 credit card processor based in Naperville, Illinois, with offices and data centers across the United States.