EMV Chip & PIN credit cards are already the standard in most parts of the world. But these chip-enabled cards have only recently come to the U.S. And the adoption rate has been relatively slow.
Many American merchants delay updating their payment technology because they don't want to buy newer EMV-ready credit card readers. This is especially true of smaller merchants who have a hard time justifying the added expense.
With almost every product launch, Apple strikes gold. And its newest offering is no exception.
Apple Pay attracted more than 1 million new users in its first 72 hours alone. And the number of customers and retailers flocking to this revolutionary payment technology continues to soar with each day.
Maybe you’re thinking about updating your payment infrastructure as well.